Essential Ingredients of Article Marketing for Local SEO

Article Marketing is a great platform on which to build your online business.

“But wait Chuck, I thought Article Marketing was good just for back links and traffic”

Well, Article Marketing is great for back links and traffic, and so much more. This is because Article Marketing provides the 5 main ingredients that you need to build a local business online and optimize it for Local SEO. These 5 main ingredients are Content Creation, Online Visibility, Traffic Generation, List Building and Product Creation.

So let’s take a closer look at each of these 5 essential ingredients:

Content Creation – No matter your niche, you need to be able to create fresh, unique and usable content for your prospects. From time to time you will online that content is dead. Wrong. Content is not only alive and well, content is king online. And relationship connection is queen, and you can have both with Article Marketing.

Every time you create an article you are creating content that you can use over and over.

Online Visibility – The Golden Rule of the New Internet is “whoever has the greatest reach wins.” And online visibility is the fast path to a greater reach. You don’t have to be found all over the internet but you do want to be found all over your niche. And you can do this quickly when you repurpose parts of your article on your blog and Social Media sites, as well as Article Directories.

When you are found all over your niche you are naturally seen as the “go-to” expert in your niche.

Traffic Generation – Traffic is the lifeblood of your business. You can have a great web site with great products but if no one ever sees them you are sunk. You want to have 3 kinds of traffic: immediate, consistent, and long term. Article Marketing is still the best free way to get immediate, consistent and long term traffic.

And once you submit an article online it can send you traffic forever.

List Building – You want a list community that is highly qualified and hyper-responsive. When someone reads your article and then clicks on your links for what you offer, they have qualified themselves as someone very interested in what you have to offer.

And when you take good care of your list community, they will take good care of you by being hyper-responsive to your offers.

Product Creation – When you are creating your content you are creating your information products. You can expand your content into info products or you can compile your article content into info products. You can also repurpose your content into audio and video as well.

With the regular content creation of Article Marketing, you have set the stage for being a prolific product creation machine and developing your Local SEO.